Redefining the BPO Competitive Landscape through BPM
Companies in the Business Process Outsourcing (BPO) industry have become “boxed in” by external and competitive forces. This is driving the main point of competition towards price which has negative impacts on profit margins. Some BPOs are trying to get out of the box through better software applications, but creating those based on traditional development approaches, or buying independent software companies, aren’t providing the gains sought. Business Process Management (BPM) software represents a paradigm shift and an opportunity for BPO players to compete on value delivered, not price charged.